WHO WE ARE
At ActRite, we are more than a brand — we are a movement.
Born from the struggle and built on real-life experience, ActRite represents resilience, discipline, and the drive to transform pain into purpose.
Founded by Joshua Wayne Owenby, aka “OC ActRite”, a rapper, entrepreneur, and someone who’s walked through the depths of addiction and come out stronger, our mission is to inspire others to do the same — to ActRite in every aspect of life.
We bridge the gap between addiction and recovery, street life and success, doubt and self-belief. Through our apparel, content, music, and community, we speak to those who know the grind, respect the hustle, and crave something bigger than themselves.
This isn’t just clothing or content — this is a daily reminder to push forward, elevate, and move ad meliora — toward better things.
Whether you're fighting addiction, chasing your dreams, or simply striving for better — we’re here to remind you:
You can. You will. ActRite.
OUR MISSION
To inspire growth, discipline, and transformation in individuals who come from struggle —
showing that no matter your past, you can still move toward success and better things.
We’re here to build a community of resilience, where action replaces talk, purpose replaces pain,
and success becomes the result of doing the next right thing.
WHAT WE STAND FOR
Authenticity: No filters, no sugarcoating — just raw truth, straight from experience.
Accountability: Own your choices, learn from them, and ActRite.
Growth: From the streets to the boardroom, from addiction to purpose — it’s all about progression.
Community: We rise together. ActRite is more than a name — it’s a family.
Faith & Focus: Stay focused, stay grounded, and never stop believing in what’s possible.
OUR STORY
ActRite was founded out of the trenches — forged in addiction, refined in recovery, and built on self-discipline and relentless hustle.
What started as survival became purpose. OC ActRite took the pain and lessons from the street and turned them into a brand that represents doing the next right thing, no matter how hard it gets.
We’ve been broke. We’ve been lost. We’ve been counted out. But we didn’t fold. We adapted, we leveled up, and we started creating for others who want that same rise.
From the struggle to the success, toward better things. That’s not just a motto — it’s a lifestyle.
WHAT WE OFFER
ActRite Apparel: Streetwear with meaning — clothing that speaks louder than words.
Content & Motivation: YouTube, TikTok, and daily content to inspire action, discipline, and personal growth.
Music by OC ActRite: Soundtracks for the grinders, the fighters, and the ones who won’t quit.
A Movement: A growing community of people who’ve been through it and are building something bigger than themselves.
We’re not just selling clothes or streaming content. We’re building something real — and you can be part of it.
Follow us, wear the brand, live the message. ActRite
JOIN THE MOVEMENT
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!